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Logo Design Process

We follow a systematic yet very simple to understand 5 step-by-step procedure for designing your custom company logo which will be suited for your image and will help reach the audience and convey your brand message to your customers.

   
Logo design step 1

Step 1:  Acquiring Specific Information and Requirements

The first step involves when we acquire specific information and requirements from the CLIENT in order to design and conceptualise the IDEA for your company logo.

The details include:

Company Name
Description of Company's strategy and background
Company tag line, if any
Business Category
Color Scheme and Style preferred
Design concepts, if any, etc.

 

 

Logo design step 2

 

 

Step 2:  Research and Visualization of the Logo Concepts
Based on your inputs and our own research of the your industry set, we then visualize INITIAL design concepts for the logo.

Logo concepts

 

 

Logo design step 3

 

 

Step 3:  Designing Logo Samples
Based on the initial design concepts visualized, we then develop a VARIATION of logo samples, which are submitted to the Client for review.

We provide proofs via the Internet. The logo concepts will be viewable on a private page located within our web site or will be sent by e-mail.

Typically, we provide upto 5 to 8 different logo formats.

Logo samples

 

 

Logo design step 4

 

 

Step 4:  Iterations on Selected Logo Design
Once the you provide a FEEDBACK and select one of these designs, iterations are done to the selected logo design and submitted to Client for final comments.

Logo design

 

 

Logo design step 5

 

 

Step 5:  Final Delivery of Logos in Specified Format
The logo is then refined and the final logo design is ready. Based on Client's confirmation for the final logo design, all the electronic format files of the logo suitable for the PRINT as well as the WEB media are handed over to the Client.The final logo design files will be optimized for the web (.GIF, .JPEG, .PNG), vector resizable files for printing (.AI, .CDR), high-resolution image (.TIFF), and a Photoshop EPS (.EPS) file with PhotoShop (.PSD) file.

Logo formats

Back to Logo Design    |   To place an order send us a e-mail: info@essence.co.in

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