Graphic-web-print designing glossary/dictionary of terms
These terms are commonly used in the graphic design
and website design world.
B
Bandwidth Bandwidth is the amount of information your
connection to the Internet can carry. On average, typical telephone
lines can carry 1K of information per second.
Banner A banner is a graphic image (static, animated,
or rich media) that is placed on web sites as an advertisement.
Banners are commonly used for brand awareness and generating sales.
Bevel Adding a beveled effect to a graphic image gives
the image a raised appearance by applying highlight colors and shadow
colors to the inside and outside edges.
Bitmap graphic A bitmap is a graphic file that is made up of
square dots (pixels). Scaling these images to larger sizes result
in these pixels becoming larger which can make the image look blocky
with jagged edges
Bitmap Image (bmp) A graphic image stored as a specific arrangement
of screen dots, or pixels. Web graphics are bitmap images. A graphic
which is defined by specifying the colors of dots or pixels which
make up the picture. Also known as raster graphics. Common types
of bitmap graphics are GIF, JPEG, Photoshop, PCX, TIFF, Macintosh
Paint, Microsoft Paint, PNG, FAX formats, and TGA.
Bleed or Bleeding Edge When a page or a cover design extends to and
off the edge of the paper it is called a "bleed". In print
design, the artwork or block of color must extend off the edge of
the page. The artwork or block of color is then printed on larger-size
paper. Then the printed page is trimmed to the desired size.
Bookmark Just as a paper bookmark is used as a reminder
of the page you are on in a book, electronic bookmarks are used
to bring you back to a web site or other site you may want to return
to. The Netscape browser lets you bookmark any site and save the
bookmarks in a file you can recall at any time. Microsoft Internet
Explorer uses the term "favorite" instead of bookmark
for the same concept.
Browser The software used to view, manage, and access
web pages by interpreting hypertext and hyperlinks. The two most
common browsers are Netscape and Microsoft Internet Explorer. Web
pages often appear differently depending on the brand and version
of the browser intended to view them in.
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