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Graphic-web-print designing glossary/dictionary of terms

These terms are commonly used in the graphic design and website design world.


A masthead is a graphic image placed on top of a web page that tells end users what page they are on. Masthead images can contain photos, text, shapes, and/or image maps.

Meta-tags are HTML tags that can be used to identify the creator of a web page, what HTML specifications a web page follows, the keywords and description of the page, etc. The most common use of a meta-tag in online marketing is the keyword and description tags, which tell the search engines that index meta-tags what description to use in their search query results.

A modem (modulator/demodulator) is the hardware required to connect telephone lines and is essential for dial-up connections to the Internet.

Moire Pattern
An undesirable pattern in color printing, resulting from incorrect screen angles of overprinting halftones. Moire patterns can be minimised with the use of proper screen angles.

A popular special effect for web graphics, generally programmed in JavaScript, that changes switches color or a graphic image when you place your cursor over it. Mouseovers can also be used to trigger navigation changes and pop-up windows.

A form of communication combining text with graphics, page layout, video, audio, animation, and so forth.


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