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Graphic-web-print designing glossary/dictionary of terms

These terms are commonly used in the graphic design and website design world.


Cast Shadow
A cast shadow is similar to a drop shadow with added emphasis on perspective. Cast shadows can be rotated, stretched, and skewed to create a realistic 3D effect.

Check Box
If you click your mouse on the boxes, you will be able to select multiple services. A check box is different from a radio button, which can only accept one checked item at a time.

Stands for the colors Cyan-Magenta-Yellow-Black. In print design, colors are defined as a percentage of each of these 4 colors. For example, the CMYK abbreviation for the color black would be 0-0-0-100. In contrast, display devices (i.e. computer monitors) typically define colors using RGB.

Color Cast
A color cast changes the hue (color) of a selected part of an image while keeping the saturation and brightness intact. Viewing an image with a color cast can be similar to viewing it through colored lenses on eyeglasses. A commonly known color cast (in graphic design) is a duotone.

Color Separation
The process of splitting full-color artwork into its CMYK components; one or all four of the separate pieces of film from which a four-color version will be printed.

A method of packing data in order to save disk storage space or download time. JPEGs are generally compressed graphics files. Compression is a technique to make a file or a data stream smaller for faster transmission or to take up less storage space.

The tonal gradation between the highlights, midtones, and shadows in an image.

A cookie is a message given to a web browser (such as Netscape or Explorer) by a web server. The purpose of cookies is to identify web site users/visitors and possibly prepare customized web pages for them.

Standard term for a banner advertisement; can refer to the design or format of a banner. It can also refer to the process of creating a design.

This involves removing the outside edges of a photograph to remove excessive or irrelevant background content of a photo. This technique is often used to create interesting framing for images. Note that this is not the same as resizing, which keeps the image intact.

Cascading Style Sheet (CSS)
Abbreviation for Cascading Style Sheet, a feature of HTML developed by the W3C. With Cascading Style sheets, both web designers and end users can create style templates (sheet) that specifies how different text elements (paragraphs, headings, hyperlinks, etc.) appear on a web page. Currently, not all browsers express CSS formatting in the same manner.


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